Platform design

Tools for both sides of the deal

The feature architecture combines a niche publisher marketplace with an AI-assisted campaign workspace, governed by explicit status labels.

Private beta design

Release boundary

Live inventoryNot yet published
Campaign launchHuman approval
PerformanceNo guarantee
Labels matter: “core” means designed in this candidate; “planned” means architecture only; provider-dependent capabilities require verified integrations.
Capability map

Designed for verifiable work

Each capability separates current evidence, planned controls and outcomes that still depend on external providers or real campaigns.

01

Marketplace profiles

Publisher and placement records with provenance, scope and review state.

02

Campaign workspace

Briefs, proposals, approvals, assets, orders and evidence in one trail.

03

AI copilot — planned

Draft recommendations only; never spend, publish or change a campaign without human approval.

04

Quality controls

Policy review, disclosure checks, suspicious-traffic triage and disputes.

05

Reporting model

Estimate, delivery, engagement and attributed conversion as separate evidence types.

06

Multi-format support

Display, native, newsletter, directory, social, event and sponsorship inventory.

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